July 22, 2026 – Miami, United States
Not serious Today announced the acquisition of Crepesone of the most popular NFT collections of the 2021-2022 cycle.
Backed by entrepreneur and investor Adam Weitzman, and backed by the original founders, the deal puts the cult lizard brand under a strong new team.
Most importantly, the acquisition marks the return of Psychrome – the original mastermind and creative genius behind the Creepz lore. Returning to leading intellectual property development, he also brings a resume as a globally exhibited artist whose brand collaborations include Nike, Salomon, Sneaker Con, Staple, Disney and Warner Bros. And Rovio.
In addition to this foundational creative leadership, the Unserious team brings deep operational expertise with a proven track record spanning consumer, entertainment and enterprise technology brands, along with the largest cryptocurrency token launches – including the historic ApeCoin.
Unserious also took the opportunity to officially deny the existence of the Lizards, their alleged evil activities, and any plans to take over the CREEPZ world.
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