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- Eligible E*Trade clients can now instantly trade Bitcoin, Ethereum and Solana.
- Cryptocurrency trades are executed through Zero Hash, which also provides custody.
- This launch comes on the heels of Morgan Stanley’s ETF filings, tokenization plans, and stablecoin initiatives announced earlier this year.
Morgan Stanley has launched spot cryptocurrency trading on its E*TRADE platform, allowing eligible clients to buy, sell and hold Bitcoin, Ethereum and Solana through a partnership with digital asset infrastructure provider Zero Hash.
In a mail On Thursday, Morgan Stanley said the new offering allows investors to view their cryptocurrency holdings alongside stocks and other investments on E*TRADE. Digital assets are held in linked Zero Hash accounts rather than Morgan Stanley accounts. The company said the trades will incur a fee of 50 basis points, while the cryptocurrency transfer functionality is expected later this year.
“Our clients’ needs are evolving, and they want to invest, trade, bank, and plan for the future, all in one place,” Matt Jones, president of E*TRADE, said in a statement. “Whether they are buying their first share, exploring cryptocurrencies, participating in an IPO, or planning for retirement, our mission is to meet them where they are – with the confidence that comes from being part of Morgan Stanley.”
The launch coincides with a broader update to the platform that includes retirement planning tools, fractional equity trading, an updated IPO hub, and new features for active traders.
“With the introduction of cryptocurrency trading on E*TRADE, we are evolving our digital asset strategy and providing new capabilities to clients in an integrated way,” Chad Turner, head of wealth management platforms at Morgan Stanley, said in a statement.
The launch comes after several cryptocurrency-related initiatives undertaken by Morgan Stanley this year.
In January, the company filed an application registration A statement with the Securities and Exchange Commission regarding its Bitcoin and Solana exchange-traded funds, signaling its move toward offering branded cryptocurrency investment products. Last April, Morgan Stanley said it was exploring CodingTokenized money market funds and tax management tools for digital assets. Later that month, the bank introduced the money market finance Designed for stablecoin issuers to manage reserves under the GENIUS Act.
Morgan Stanley first It has been detected It plans to bring cryptocurrency trading to E*TRADE in September 2025, saying it will support it initially Bitcoin, Ethereumand Solana Through zero hash. The offering complements this plan, adding live spot cryptocurrency trading to the company’s brokerage platform as it continues to expand its digital asset offerings.
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